It takes sweat, ambition, and capital to realize your dreams of starting a small business, and during the first formative years, you might not have the advertising budget to match your advertising aspirations. So, I have created a quick advertising plan for small businesses based on my experience working with many young businesses over the past five years.
By Tobin Lehman July 2010
Tags: Advertising, blog, budgets, clients, customers, Email, email marketing, metrics, online advertising, planning, Statistics
Posted in Advertising, Features, Small Business, linkedin | 1 Comment »
Two years of email statistics were analyzed for the Greater Frederick Advertising Federation to gather insights into the timings and content used in email messages to attract the more viewers. Surprising insights were discovered as the data showed some difference from the board’s expectations.
By Tobin Lehman May 2010
Tags: Email, Statistics
Posted in Advertising, Features, Small Business | 1 Comment »
